Privacy Policy

1. Introduction

Dealer Labs Limited ("DealerLabs," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our software-as-a-service (SaaS) platform, mobile applications, Voice over Internet Protocol (VoIP) telecommunications services, and related products (collectively, the "Services").

By using our Services, you consent to the practices described in this Privacy Policy. If you do not agree with this policy, please do not use our Services.

2. Information We Collect

2.1 Information You Provide

• Account Information: Name, email address, phone number, company name, job title, and billing information when you create an account
• Business Data: Customer records, inventory data, sales information, service records, and other dealership operational data you input into the platform
• Communications: Content of messages, emails, and support requests you send to us
• Payment Information: Credit card details and billing addresses (processed securely through third-party payment processors)

2.2 Information Collected Automatically

• Usage Data: Features accessed, pages viewed, actions taken, time spent on the platform
• Device Information: Device type, operating system, browser type, IP address, unique device identifiers
• Location Data: Approximate location based on IP address; precise location only with your explicit consent
• Cookies and Tracking: Information collected through cookies, pixels, and similar technologies

2.3 Telecommunications Data

• Call Records: Phone numbers, call duration, timestamps, and call metadata
• Call Recordings: Audio recordings when call recording features are enabled (with appropriate consent)
• SMS/MMS Data: Message content, phone numbers, timestamps for text messaging services
• Voice AI Interactions: Transcripts and recordings of interactions with our voice AI agents

3. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our Services
• Process transactions and send related information
• Send administrative messages, updates, and security alerts
• Respond to your comments, questions, and support requests
• Analyze usage patterns to enhance user experience
• Train and improve our AI models and voice recognition systems
• Detect, prevent, and address technical issues, fraud, and abuse
• Comply with legal obligations and enforce our terms
• Send promotional communications (with your consent where required)

4. How We Share Your Information

We may share your information with:

4.1 Service Providers

Third-party vendors who perform services on our behalf, including cloud hosting, payment processing, analytics, customer support, and telecommunications carriers. These providers are contractually obligated to protect your data.

4.2 Business Partners

With your consent, we may share data with integration partners (e.g., dealer management systems, CRM platforms) to provide enhanced functionality.

4.3 Legal Requirements

We may disclose information when required by law, subpoena, court order, or government request, or to protect our rights, property, or safety.

4.4 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction.

5. Data Retention

We retain your information for as long as your account is active or as needed to provide Services. We may retain certain information as required by law or for legitimate business purposes, including:

• Transaction records: 7 years (for tax and accounting purposes)
• Call records and telecommunications data: As required by FCC regulations
• Account information: Until account deletion plus 30 days
• Aggregated/anonymized data: Indefinitely for analytics purposes

6. Data Security

We implement industry-standard security measures to protect your information, including:

• Encryption of data in transit (TLS/SSL) and at rest (AES-256)
• Secure data centers with physical access controls
• Regular security audits and vulnerability assessments
• Access controls and authentication requirements
• Employee training on data protection practices

Despite these measures, no method of transmission over the Internet or electronic storage is completely secure. We cannot guarantee absolute security.

7. Your Rights and Choices

Depending on your location, you may have the following rights:

• Access: Request a copy of your personal information
• Correction: Request correction of inaccurate data
• Deletion: Request deletion of your personal information
• Portability: Request your data in a machine-readable format
• Opt-out: Unsubscribe from marketing communications
• Restriction: Request limitation of processing in certain circumstances

To exercise these rights, contact us at the information provided below. We will respond to requests within 30 days or as required by applicable law.

8. California Privacy Rights (CCPA)

California residents have additional rights under the California Consumer Privacy Act (CCPA):

• Right to know what personal information is collected and how it is used
• Right to delete personal information (with certain exceptions)
• Right to opt-out of the sale of personal information (we do not sell personal information)
• Right to non-discrimination for exercising privacy rights

9. Telecommunications Privacy

9.1 CPNI (Customer Proprietary Network Information): We comply with FCC regulations regarding CPNI. We do not share your telecommunications usage information with third parties for marketing purposes without your express consent.

9.2 Call Recording: If you enable call recording features, you are responsible for complying with applicable laws regarding consent to record. Recordings are stored securely and accessible only to authorized users.

9.3 Emergency Services: We may share your registered address with emergency services (911) to facilitate emergency response.

10. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Keep you logged in and remember your preferences
• Understand how you use our Services
• Provide personalized content and features
• Analyze and improve our Services

You can control cookies through your browser settings. Disabling cookies may affect functionality.

11. Children's Privacy

Our Services are not directed to children under 13, and we do not knowingly collect personal information from children. If we learn that we have collected information from a child under 13, we will delete it promptly.

12. International Data Transfers

Your information may be transferred to and processed in the United States, where our servers are located. By using our Services, you consent to such transfers. We implement appropriate safeguards for international data transfers.

13. Third-Party Links

Our Services may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.

14. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of material changes via email or through the Services. Your continued use after changes constitutes acceptance of the updated policy.

15. Contact Us

For questions about this Privacy Policy or to exercise your privacy rights, contact us: